Email Sequence (1 Welcome Email + 4 Email Sequence)
- Quick Tips with a seasonal location/brand offer (looking 9-12 months out)
- An information message, featuring a list of top considerations and recommendations for target destinations.
- A loyalty or referral message along with incentives for new business, follows, traffic (along with a current special, offer, or destination promo)
- Newsletter introduction – featuring the layout of the information, messaging, and content types they will be receiving in future communications.